gk2gk: Assisting Geeky Singles Get A Hold Of a Leia to Their Han Solo — And Vice Versa

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The brief type: With shows like “the top Bang principle” and video games like wow raising in appeal nearly every day, it’s no much longer an insult to contact someone a geek. Actually, many people these days would take it as a compliment. That is particularly true associated with folks at gk2gk.com, a dating website that encourages singles to embrace their own interior technical, nerd, or dork and helps them find their particular perfect match — because every Han Solo demands his Leia (and the other way around).


I happened to be 12 years old when I initial read “Harry Potter in addition to Sorcerer’s Stone,” and I also had gotten very engrossed that We completed the book in under a day.

My personal fascination with the story regarding child Just who existed features only grown much deeper once the many years have gone by. I recall waiting in line with my sister at Barnes and Noble for any discharge of “Goblet of Fire” and going to the midnight displaying of “Order on the Phoenix.” We have a lightning bolt tattoo and a Harry Potter playlist on Spotify. I go to Harry Potter Weekend at common Studios per January (proudly using my personal Slytherin tones!) watching the marathons every time they’re on television.

Like millions of other individuals, we grew up with Harry, Ron, and Hermione, as well as their journey has impacted living in a lot of steps. Be it Harry Potter or any other guide, flick, or computer game, being excited about a pastime often types exactly who everyone is, whom they can be buddies with, plus which they date — without one realizes that more than gk2gk.com.

Started in 2004, gk2gk could be the original dating internet site for unmarried geeks, dorks, and nerds (it doesn’t matter if they truly are into Superstar Wars, Anime, or Cosplay) locate like-minded folks for friendship, a night out together, a relationship, as well as relationship.

To get a glimpse inside enjoyable, unique realm of gk2gk while the equally geeky men and women behind the site, we achieved out to Senior Internet Manager Erica Roth, just who shared everything around.

“Mingle” & Other involved properties Encourage Singles to Open Up

The gk2gk signup is a common one: it only takes 2 minutes to produce a profile with standard resources such as your get older, gender, appearance, and ideal big date. However, gk2gk requires it one step further by inquiring users to categorize on their own as a “music fan,” “sporty,” “artistic,” or many geeky yet affectionate terms.

There is even a section within profile for responding to much more concerns like “in the event that you could do meal with anyone, who does it is and just why?” “what is your preferred game?” or generating a question of your personal, which have been included in the matching process. You are also motivated to include keywords inside profile for much better matching (e.g., “Larping,” “Dungeons & Dragons,” or “Sailor Moon.” The target is to personalize them around it is possible to.

Just what gk2gk also excels at is actually their interactive attributes like Mingle, a merry-go-round of fits that requires “do you embark on a night out together with him/her?” state no and you are revealed another profile. Say indeed and you are given details regarding the individual and may deliver them a response to at least one of the questions to reach know each other much more.

Through this one-of-a-kind system, gk2gk has the capacity to study on their users’ on-site actions and develop enjoyable, offline-like connections that eventually lead to much better contacts.

“The entertaining characteristics on the website actually help you to open,” Erica stated.

The Inspiration Behind gk2gk — Geeks Helping Some other Geeks

Spencer Koppel got the idea for a geek-specific dating website in 2004 after dealing with a separation. Newly unmarried and a self-proclaimed geek, Spencer had been sick and tired of the shortage alternatives for folks like him who had been into personal computers, crossword puzzles, comical guides, and similar interests — and which did not placed emphasis on appearance and social status.

“appearance are not important in regards to which i’d be interested in,” Spencer told ChicagoReader.com. “It’s a lot more, can we have common passions? Will we take a look at exact same types of guides?”

The guy conveyed his frustrations to his child, Laina, which recommended the guy get matters into their own arms, so he performed and established gk2gk after.

In 2015, Spencer passed the gk2gk rod onto Avalanche LLC, a business that develops and markets profitable sites like his (its very first release getting Date.com in 1997 on Valentine’s Day). Avalanche is now offering over 20 main-stream and niche websites inside dating industry, with a combined 5 million+ authorized users (2 million on gk2gk alone) much more than 100 nations and 100,000 brand new singles joining every month.

“We love being in the love business,” their motto says.

Behind the remarkable numbers is a group which is in the same manner geeky just like the men and women they help. Once they’re not carrying out such things as going to Comi-Con together, they are having fun with their own specific geeky passions — like CEO Meir Stralhberg watches “celebrity Trek,” CFO Peder Sahlin practices photography and knows the worth of an excellent Hawaiian clothing, and Director of promotion Carlos Ealdama gathers classic shoes.

“I am, particularly, a movie enthusiast,” Erica included.

Last Thoughts

gk2gk has transformed the net dating scene for geeks, and also as a man technical, i truly respect that. a technical is probably a person that is passionate about anything — be it one playing WoW, a woman obsessing over Harry Potter, or a team of men and women reveling within provided interest. All of us would like to fulfill that special someone exactly who will get you, and gk2gk is actually streamlining that procedure.

“‘Geek’ is actually a fairly wide term, so that it often means different sorts of people, whether they’re tech savvy or enthusiastic about science-fiction or on the web video gaming or comics. Though gk2gk is actually a niche dating internet site, there’s an easy variety of solutions within that market,” Erica mentioned.

In that exact same vein, Erica included the objective for gk2gk is continue reaching a bigger, a lot more diverse market, especially in terms of attracting a lot more women.

“We really need to get more women to the program so it is a level playing area and people have a better consumer experience,” she stated.


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